What Makes an Effective Website Design?

e-commerceFor business owners, advertising is the most effective way to get their products, services and brands recognized by the consumers. Advertising can be successful in many ways, whether people are buying their products or using their services or simply just going to the physical location of the store. It all amounts to getting your business recognized amidst the hustle-bustle marketing world.

E-Commerce and Small Business vs. Corporate Giants

The huge corporate giants spend millions to pay PR (Public Relations) and Publicity firms to advertise and market their business. Apart from this costly procedure, it does give them the upside of being recognized by other businesses worldwide. The smaller businesses however cannot spare millions to recreate this kind of publicity.

E-Commerce, going back as far as 1998, had given small business owners the opportunity to reach out to international consumers. And now, after years of going through a lot of evolutionary procedures, e-Commerce has finally been suited for helping small businesses get global recognition.

The Most Effective Advertising Tool

Of course, you can advertise anything on the Internet now. But the most common and probably the most effective way of advertising a business is through your own business website. Think of it this way, the Internet is a huge and infinite space of prime business real estate and having a website is like placing your very own skyscraper with your business’ name on top of it. It’s easy to get a place in the Internet, with all the web hosting companies popping up here and there. The most crucial part is designing your building to make it stand out, or the case in point being your website.

Word Cloud "Web Marketing"

One of the more crucial ingredients for a successful website is its design. When it comes to the Internet, everyone’s attention span shortens to a few seconds, which means you only have a few seconds to leave a lasting impression on a potential customer. Website design is simply not just about colors and shapes and pictures. It’s about placement. What good are high end graphic designs when users can’t find what they’re looking for, like links to other pages?

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The Importance of a Strong and Powerful Web Design for your Business

Whether you’re a small business owner or the owner of a multi-millions company, everyone is on equal ground when they are on the Internet. No company is too big or too small. Every business with a website can compete with one another, regardless of niche, market, and location (in some how).

A website of a flower shop in Sydney can compete with another flower shop website based in Europe, or an accounting firm’s website can compete with another firm based millions of mile across the globe.

The only question here is “Will I be able to get my business’ presence known?

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The essential part of a website – DESIGN

People are always on the go, even if they are online. If they can’t find anything on a particular site, they move on to another site in 5 seconds or less. That’s how fast they make their first impressions on your website and your company.

When your design is lacklustre and has the excess of everything except professionalism, your website is bound to fail and fall.

Business owners have this mentality of ignoring the design, when in fact, the design of your website is the most essential part. Without it, or the lack of it, your website is as good as gone.

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The Trends for Website Design in 2014

I believe that web design is like fashion – in order to sell, it has to look good. Have you ever bought or looked twice at a dress or shirt that looked bad? The same analogy applies to websites. No one, and I repeat, no one will ever look twice at a poorly designed site, nor will they stay there for too long. While 2013 welcomed several new trends for website design, it’s high time now to look at the trends that will be a big hit this 2014.

webdesign

 

Responsive web design refers to websites that are compatible with mobile browsing, and I think it’s one of the trends that will make it big this 2014. People today are logged on to the Internet using their smartphones and tablets, and as such, creating websites for these people is something that designers should prioritize. This basically means that developers should look into enhancing their HTML5 skills as well.

responsivedesign

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New Technologies Can Simplify Everyday Life

Anyone over the age of 30 can remember a time when technology did not play such a great role in our lives. (And some of us can remember it for much longer than that!) The first microwave ovens hit the retail shelves in the 80′s. CD’s came along in the 90′s. In today’s world, those inventions may as well be parchment scrolls! There are things on the horizon that no one could have ever dreamed of even 10 years ago! Here I will examine a few things yet to come.

There are technologies that will surface within the next ten or fifteen years that is going to once again change the way we look at the world:

  • Business. The ability to store and process very large quantities of data is on the horizon for corporations. We actually have this ability already. People have objected to the thought of the government or corporations collecting so much info about them. Eventually it will prove to be a way for businesses to “know their customers” better. This advancement is almost sure to coincide with an economic boom.
  • Robotics. Robotics of today consists of both civil and military implications. There are many assembly lines that used to be run by an army of men and women that are now overseen by just a few. In hospitals, robots can hand out pills. At home they can vacuum your floor. The military uses them for obvious reason in the battlefield. Their usage is sure to increase over the coming years and is bound to have a profound impact on the economy.
  • Health care. Disease management is going to become more effective, it has gotten better already. Genetic testing is going to speed up diagnosis and help physicians quickly determine the best way to treat each patient. Even the way insurance companies process the claims is changing. While a lot of technological advances have a negative impact on people’s careers, medical billing and coding salary is on an upswing!
    Gadgets. Some of the things that are already available are mind boggling. Google glass frames and Siri pretty much say it all! With Google glass you can see in the dark and follow a map that know where you are in real time! You can even ask Siri to show you pictures that were taken by some of today’s best trail cameras in the woods while you are working! Some of these trailcams are amazing!

  • Resources. With the exploding population has had a huge impact on the world’s resources. Tech advances will be able to help accommodate this increase. Especially in some of the more underdeveloped countries. Precision farming and genetically modified crops for fuel are going to help increase farming productivity greatly. New resource technologies are also leading to improved water quality, Above all else, increasing communication technologies will lead to an increasingly educated population.

The shift of the old ways to the new ways is easier for some than others. Like it or not, as much as the world has changed over the past 30 years, it is about to change much more over the next 30! I, for one, think it is a great thing. Buckle your seatbelt and hang on for the ride to come!

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Technology saved me from Disaster in Spain

I had a vacation last summer in Spain and every possible thing that can happen really happened during that vacation. All of my friends know that I am a tech geek. I make sure that I own every new gadget that arrives every now and then. I always bring some of my gadgets every time I travel because it really makes me comfortable and I guess it makes my life easier. I am really fond of new technologies because I believe that it really improves our way of living.

During my stay in Spain, I have my phone where I used to find restaurants and show me maps since I am not familiar with the directions. I also have this gadget called Fuelband that I use for my fitness health and I also brought it because I am very concern with my health although I am on a vacation. There was also a time when I ran out of cash during my vacation in Spain. Good thing mobile payday loan from www.Dineromio.com saved my problem. I really needed money that time. The good thing about this loan is that it is very fast. I just used my smartphone the time I ran out of money and I just texted in order to access that loan. This loan offers small amounts over a short time. I didn’t need a large amount of money during that time that is why this is really applicable for me. I just registered online and the payday loan is very quick and easy.

Before asking for a payday loan, many companies will ask you to read some rules that help you assess if you are really in need for a payday loan. I really enjoyed reading the frequent asked questions from Dineromio.com (Original: Preguntas Frequentes para préstamos online). I recommend it to anyone who is going to ask for a payday loan when abroad.

I had a very great time during my vacation in Spain. I visited more than 15 cities, went to two football games, ate a lot of paella, and managed to get some extra time to do some morning run. I really enjoyed spending my time in such a great environment and surrounded with wonderful people. Although I had my upside downs during this trip, good thing is that there are good technologies today that helps us when we are in trouble. It is only a proof that technology really improves life. It can transform our lives in to a better living and also saves us from disasters.

Overall, if you are in going to travel soon or if you are going to move to a new city in the coming months, I am preparing a new article for top gadgets when traveling to new places. Please subscribe to our email newsletter to start receiving our latest articles every week. Believe me, you don’t want to miss what is coming in our next articles. If you have any other questions, don’t hesitate to contact us through our contact form.

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Modern Technology Can’t Replace People – Yet

Modern technology is no longer reserved just for computer geeks. Having some degree of computer skills these days is an absolute must for just about anyone, regardless of their age, job, or gender. While we are not suggesting your grandma now spends her retirement playing COD, saying that technology is part of our everyday lives would be a fair assessment. In fact, it’s so common that we fail to notice it at times. Just think about it.

Every time you pick up your phone, which would be just about every two minutes, you have the very embodiment of technology right underneath your fingertips. As a matter of fact, your cell phone probably has as much computing power than the old computer sitting on your desktop right now. Hi-tech solutions have become so user friendly, we don’t even think about using them. While handling the latest piece of hardware or software used to be reserved for those capable of surviving in rarified geek atmosphere, now it is as simple as a flick of the switch.

But, while modern technology can replace us in certain aspects and assignments, or simply makes things easier for us, it cannot do everything for us. The latest headlines would also suggest it can be bad for us – at least for our health. Our increasingly sedentary lifestyles are worrying the medical profession. Now I happen to agree that exercise needs to be a part of our daily lives and that technology can have adverse effects on lifestyle – but technology can also help!

High Tech Exercise

Let’s look at home gym equipment for a moment. This is an area where technology has really been embraced and used to make our lives more interesting and potentially improve our health. There are loads of highly advanced exercise machines available for the home today but one of the most interesting is the elliptical trainer. They have been around since the 1990′s but today’s models are almost unrecognizable – have a look at this one to see what I mean. The level of technology behind modern, high end ellipticals is truly amazing.

Have a closer look at the technolgy behind elliptical trainers. You see, most ellipticals have some sort of a central console unit with an LCD panel. The console gathers data from the machine while your workout, and feeds it to the screen. You are able to see and control all the crucial aspects of the workout, such as duration, intensity and even your heart rate via sensors built into the handlebars. This allows you to maximize the efficiency of your exercise routine, by attempting to stay in the fat-burning zone for as long as you can, because that’s when the workout is it it’s most effective. Some trainers also allow you to dock your mp3 player to the console and blast your favorite tunes to motivate you while you exercise. And this not just limited to elliptical trainers. Treadmills, rowing machines and stationary bikes, they all have this type of set up in one shape or another. Technology can be a force for good and we just love all of our gadgets!

Currently, no technology will help you get ripped while sitting on the couch and watching TV!

The human element will never be replaced, nor should it be replaced. We are still more complex than machines, even if we are flawed. But, we can use existing technology to make our lives better and more satisfying. The trick is to not overdo it. Otherwise, we end up working for the technology, instead of the other way around. Think about it next time you pick your cell phone for the tenth time while you are having coffee with one of your friends and remind yourself of that.

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How to Use Technology To Get An Installment Loan

Technology has done so many wonderful things for so many companies. It wasn’t so long that if a company wanted to advertise its wares it was forced to do so in relatively expensive ways. Newspaper advertising, magazine advertising or television advertising were all the types of marketing that were used to promote products.

One of the results of this was that it was very hard for small companies to compete with large players. A small company with a very limited marketing budget would find it extremely difficult to compete with the largest players in the niche who were able to out market the small companies because of the availability of a massive marketing budget.

However since the development of the Internet small companies are able to compete on an even footing with the much larger companies with a larger marketing budget. One example that we have recently had cause to consider is a small finance company offering installment loans for bad credit. This company has produced a website, called The Installment Loans Guide, which offers these installment loans throughout the country, and is now using that website to grow its business fast.

The advent of modern technology, namely the Internet, has provided a small finance company with the opportunity to compete with the biggest players in the field on an even footing.

30 or 40 years ago getting a loan was a slow, complex and involved procedure. You needed to go to the bank and fill in an application form. You needed to go away and get all of the documents the bank required of you and you needed to come back and deal with the bank manager. And if you had any sort of financial issues you are highly unlikely to get the loan.

For instance if you had issues with your credit score you are very unlikely to get a loan from a bank. Banks only lent to people with reputable credit histories and anyone without a reputable credit history was in trouble.

And there weren’t many alternatives to banks in the past. There were some major finance companies however you also had to jump through hoops when you applied for a loan from any of the major finance companies.

But since the development of the Internet there has been a massive explosion in the number of small finance companies which are able to use modern Internet technology to offer their services to anyone, anywhere.

Modern web technology now allows these companies to offer the entire procedure online. You go to the website of the company, fill out the online application form and, if it is necessary to offer documentation in support of your loan application you can scan this documentation, upload it to the website and you’re good to go.

This is a breath of fresh air compared to the hoops you had to jump through 30 or 40 years ago.

Modern web technology has meant that small finance companies like these are able to offer loans that would never have been available 30 or 40 years ago. They can do so on a relatively cost-effective basis and are therefore able to compete with the major finance companies by offering these loans online.

Of course this is only one way how modern Internet technology is benefiting both business and customers alike. The advance of various web features has bought small businesses and customers together in a way that would never have been possible in the past.

This has to be good for both the businesses and for the customers and also has to improve competition in the market place by allowing small companies like small finance companies to offer products like installment loans when they would never have been able to survive in the past.

The Internet has produced many benefits for mankind. Modern technology is working for everyone.

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Top Small and Fuel Efficient Cars for Business

Photo by Michael Gil

If you own a small business and you need a vehicle but you are particular about buying only environment-friendly cars, there is a range of options for you. Buying fuel-efficient cars does not only save you fuel expenses, but also help conserve energy and reduce pollution. These are the top four cars available in Australia.

Honda Insight Ex

The 2014 edition of the Honda Insight is least expensive. This hybrid car has been in the market for already five years. It is subcompact and hatchback in style.  It has 4-cylinder engine and electric motor that provides adequate power. It has responsive steering, which makes it more advantageous than other hybrid, fuel-efficient cars. This is ideal for small business because of its price and efficiency.

Volkswagen Golf TDI

Volkswagen Golf TDI is also an affordable car, making it ideal for small business owners. It boasts refined interior, snappy handling and of course, fuel efficient 5-cylinder engine that uses diesel. It has enough power and standard speed automatic shifts fastly while the six speed manuals have easy to use shifters. It has sharp steering that makes it fun to drive as well. Another strength of this car is its upscale interior.

Mazda 2

The 2014 Mazda 2 has a nimble handling and playful character. It is a subcompact vehicle that is easy and fun to drive. But it is well favored because of its fuel economy. It measures 155.2 inches from tail to nose, and is relatively light by standards of subcompacts.

Kia Rio

Kia Rio is a subcompact sedan that is popular for its low price tag. It has an attractive style and superior interior. The platform dates back from 2005, but it boasts a modern power train aside from other numerous features. 2014 edition has several changes including new underbody cover and improved aerodynamics.

The four vehicles mentioned are affordable and fuel efficient, making them ideal for use in business. You can use them for long drives and not get worried about your fuel expenses. Their performance is superior too. Based on reviews, these are top vehicles because they are easy to drive. Most eco-friendly cars today are electric cars, but they also make use of stored electric energy and they are not as superior as fuel cars that are why they are not ideal for commercial use. This is why hybrid cars are becoming popular. Hybrid cars can run on electricity and fuel.

Check out this website to find out more about the benefits of buying small cars and fuel efficient cars.

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How To Earn Some Extra Money From Your Website

Nowadays it seems just about everybody has a website. I’ve even discovered recently that my uncle has one. It’s a small personal blog which he started a few years ago and which seems to have got extremely popular. It must be his writing style or something however he now has hundreds of people every day visiting his blog.

He is a bit of a computer nut and so as well as writing about his own personal life he started to write about anything he could think of to do with computers and computing. And it seems that gradually people began to find out about his website, visited it and started to realize that it had some very useful information on it.

And as he realized that more and more people were visiting the website he started to write more about computers and computing and less about his own personal life. Gradually over time he developed the website to the point where it now has a huge army of enthusiasts who visit regularly.

And so, once he realized that he had a significant number of visitors coming to his website every day, he decided to see whether it was possible to make any money from it. After all it was taking up quite a considerable amount of this time and if he was able to make some sort of financial return that would make up for the time he spent writing on his website.

And so he discovered that it was possible to make some money from Amazon by writing about products available for sale on Amazon. If he adds a link in his website to the same product at Amazon, and one of his visitors goes to Amazon via that link and buys the product then he makes some money.

Once he realized this it was like a light bulb going off in his head. He started expanding and developing new websites, and now has quite a number of websites all doing the same thing, in other words writing about particular products and directing visitors to Amazon.

One of his most successful is the Gun Safe Adviser. On this website he writes about gun safes and offers a range of gun safe reviews, for people to read, and then if they are interested in finding out more about the gun safes that he reviews they can go to Amazon and take a look at the particular safe, and if they buy it he then makes a small commission.

He was no expert about gun safes however spend a lot of time online reading about how gun safes are made, what they do, what makes a good safe and what makes a bad safe, which safes can be used for which types of firearms and so on. Once he learned enough about them he then started writing reviews of gun safes and putting them on his website and making some money from Amazon.

Of course Amazon isn’t the only place where you can make some money like this. There is thousands of websites online that sell products and which will pay a small commission to owners of other websites for sending people to them who then subsequently buy a product from the website.

It’s called affiliate marketing and it’s getting more and more popular online every day as more and more people realize that a small website that they built, and which now attracts visitors, might also be able to earn some extra income.

So if you have a website which gets a reasonable number of visitors it’s worth finding out more about affiliate marketing, and about Amazon. It will pay you to do so.

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